About Marwar

The Marwaris have historically been known for their enterprise and resilience. Hailing from an arid, inhospitable land, the Marwaris earned a reputation for their consistent commercial success, which became so legendary that the term Marwari grew to be synonymous with the entire mercantile class of Rajasthan.

The Marwari community has, over the ages, also steadfastly built on its past strengths and continued to gain recognition for its achievements in the arena of business, leveraging their business acumen to set up global enterprises beyond the borders of Rajasthan and India.

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Few industrialists inspire as much respect and awe as do Juggilal and Kamlapat Singhania, whose indomitable will and patriotic zeal saw them meet every challenge to set up the iconic Juggilal-Kamlapat Cotton Spinning & Weaving Mills in 1921 that was to lay the foundations of the mammoth JK Organisation which still remains one of the largest names of Indian industry. MARWAR dedicates this tribute to the father-son duo, who continue to be celebrated as its larger-than-life architects.

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Jodhpur, in Rajasthan, has earned the sobriquet ‘Blue City’ from Brahmapuri, a small and ancient settlement of Brahmins within the city. Brahmapuri is distinguished by its electric blue and azure structures, which are distinctly visible from the majestic Mehrangarh Fort. Sugato Mukherjee wanders through labyrinths to capture stunning glimpses of this ‘azure city’. MARWAR presents a selection of the photographer’s works.

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The Lakme Fashion Week, held this April in Mumbai, showcased a number of stars from the designer firmament. Marwari fashion designers, who participated in the week-long extravaganza, open up about how the community’s penchant for risk-taking and creativity has found a new voice on the ramp.

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The most sought-after perfumes for men and women this season.

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